Jake sat in his office, staring at his screen, refreshing the auto transport load board.
His customer, Lisa, was eager to ship her brand-new Tesla from a small town in Montana to Miami.
"How hard can it be?" she had asked.
Jake sighed. Availability depended on location - and Lisa's town wasn't exactly a hotspot for car haulers.
In major cities like Los Angeles or Chicago, carriers were abundant, and cars could move within days.
But rural areas? That was a different story. Fewer trucks passed through, and those that did often charged a premium for the detour.
Jake finally found a driver, but the earliest pickup was in a week.
He called Lisa. "There's a spot open, but it's not immediate."
Lisa hesitated. "Why so long?"
He explained, "It's like catching a flight. If you're in a major hub, you have more options.
But out in rural areas, trucks don't pass through as often.
We either wait for a truck in your area or pay extra for a carrier to come out just for your car."
Lisa sighed, then laughed. "Guess I should have bought the car in Miami."
A week later, her Tesla was on its way. The lesson? Auto transport isn't just about distance-it's about location, too.